Price research survey?
Joomla! has a lot of business surrounding it. We all know that. But none has ever tried to attempt to make a research for the top/bottom/average prices for various services on global level.
IMO, due to the nature of this site, I think it would be a great success.
Last year I made such for the Bulgarian community with various questions (including control questions).
How was that organized?
1. Three sections: general information, services provided, prices for these services.
2. Information was collected by a 3rd party web site, so the survey was anonymous.
3. Data collected was analyzed and the minimum, maximum and average prices were disclosed publicly.
4. Minimum price to take order.
In details:
Section 1:
Experience with Joomla! in years
Estimated annual revenue from Joomla! (not required)
Share of Joomla! revenue for company/individual total (not required, but if the previous is filled is required)
Section 2:
List of all possible services (i.e. installation, template modification, unique design, component modification, plugin/module modification etc.) with three options: We provide it as a standard, We provide it upon request, We don't provide this service.
Section 3:
For all the services in section 2 we asked about: Minimum price for the service, maximum price for the services, average price for the service (all these for the past 12 months) and option "We don't provide this services".
The facts were very interesting, you can see them here (some data was not displayed due to lack of enough answers):
http://translate.google.com/translate?js=y&prev=_t&hl=en&am...
IMO, if such survey is done on global level, it will be very handy for a lot of startups and may attract new ventures. Probably some additional questions will be required (i.e. specificing prices per continent/region as these will defer quite a lot).
Ignore the translation: All amounts are not in US dollars, neither in EUR, but in Bulgarian leva, 2 leva equal 1 EUR. So to get the price in EUR, just divide any number by 2.
Any thoughts?
IMO, due to the nature of this site, I think it would be a great success.
Last year I made such for the Bulgarian community with various questions (including control questions).
How was that organized?
1. Three sections: general information, services provided, prices for these services.
2. Information was collected by a 3rd party web site, so the survey was anonymous.
3. Data collected was analyzed and the minimum, maximum and average prices were disclosed publicly.
4. Minimum price to take order.
In details:
Section 1:
Experience with Joomla! in years
Estimated annual revenue from Joomla! (not required)
Share of Joomla! revenue for company/individual total (not required, but if the previous is filled is required)
Section 2:
List of all possible services (i.e. installation, template modification, unique design, component modification, plugin/module modification etc.) with three options: We provide it as a standard, We provide it upon request, We don't provide this service.
Section 3:
For all the services in section 2 we asked about: Minimum price for the service, maximum price for the services, average price for the service (all these for the past 12 months) and option "We don't provide this services".
The facts were very interesting, you can see them here (some data was not displayed due to lack of enough answers):
http://translate.google.com/translate?js=y&prev=_t&hl=en&am...
IMO, if such survey is done on global level, it will be very handy for a lot of startups and may attract new ventures. Probably some additional questions will be required (i.e. specificing prices per continent/region as these will defer quite a lot).
Ignore the translation: All amounts are not in US dollars, neither in EUR, but in Bulgarian leva, 2 leva equal 1 EUR. So to get the price in EUR, just divide any number by 2.
Any thoughts?
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Comment by Gobezu Sewu on March 2, 2010 at 9:45pm -
@Ivo - interesting. Is it the service providers who are supposed to be engaged in such survey or is it the customers, or both?
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Comment by Ivo Apostolov on March 3, 2010 at 2:21am -
In our case it was the service providers.
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Comment by Marcos Peebles on March 3, 2010 at 8:09am -
I can tell you that in Brussels prices are quite more expensive, I would go for such a survey internationally. We can tam-tam it from here and tweet it and advertise it and we could see results online :) Nice one
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Comment by Mustaq Sheikh on March 3, 2010 at 8:46am -
I like the idea of this survey.
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Comment by RuiGato on March 3, 2010 at 7:33pm -
Nice idea Ivo im sure a survey from J!.org or some "top blogger" would get some nice data.
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Comment by Lawrence Meckan on March 4, 2010 at 4:14pm -
In Australia, the average market price for a stock standard Joomla build (as taken from the JoomlaDays and other sources/networks I've got across the industry) is ~ $4500 AUD, which equates to slightly higher pricing in Australia as Bulgaria for the same job. It's essentially 900 euros difference on the average job. Which also explains why there hasn't been a dedicated enterprise level market for Joomla, or likewise enterprise level integration with existing Big 5 software.
When you throw in the mix the Quantcast stats for Joomla.org which show most US traffic comes from those earning less than $60k USD per annum, it becomes obvious which market Joomla ends up servicing. Small businesses usually in startup phase. I say this as most startups wouldn't spend more than $4500 AUD on a site, due to bootstrapping to get profits out of their products and/or lacking the business smarts to get some angel capital.
However, from a professional perspective, anything below the $4k AUD generally involves a strained relationship with the customer, primarily because they are coming to you for a cheap build, not for a quality build. Which is why most design shops in Australia I've met deal with a churn and burn mentality with Joomla. Minimal engagement on UX/IA, usually farming from template clubs and other subscription clubs across the Joomlaverse, and leaving their customers with the mentality that they have received a good site because any traffic on a site built with Joomla is better than having no site at all.
So when you compare market prices in Australia for Joomla with return on investment, it deals with the budget end of the spectrum. Most professional studios/seasoned freelancers start at $5k just for flat text sites, and generally start around $10k or more with the whole CMS deal at a bespoke level.
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